SEARCH ENGINE MARKETING

Effective Pay-Per-Click Search Engine Marketing (SEM) management is a critical component of ecommerce website performance. Our approach to SEM is quite different than the norm. To maximize keyword efficiency, we integrate landing page testing into the process and work with you to create individual landing pages that are optimized for specific keyword groups. We also use dynamic information within each page that caters to each specific ad group. This approach results in more efficient media spend and significantly increased conversion rates.

AFFILIATE MARKETING

Conversion Systems uses its integrated landing page approach to increase the value of our clients’ CPA (Cost Per Acquisition) campaign efforts. As with all of our services, we create unique landing pages for each campaign and optimize the pages based on the relevant traffic. We handle all components of the campaign on a turnkey basis, including creative, reporting, recruiting affiliates, and technology integration.

ONLINE MEDIA

Conversion Systems understands how to buy online media to drive traffic and maximize conversion rates. Our highly analytical methods and exhaustive creative testing ensure that we minimize your customer acquisition costs. We can work with you to purchase banners, displays, contextual advertising, video ads, and all other forms of online media. Unlike other players in the space who purchase media for many different types of companies, we maintain a sole ecommerce focus – and our results show it.

EMAIL REMARKETING

Online customer remarketing programs are a way to continue reaching out to customers to drive additional sales of products. We can manage these programs for you and provide the necessary technical web, email and database development needed to launch and maintain the programs. Existing customer lists can also be used to test market new products and gain feedback on existing product offers.